Réal enters cocktail mixer category with ‘Réal Cheers’

India’s preferred packaged fruit juice brand Réal, from the house of Dabur India has announced plans to expand its Réal portfolio with the launch of its latest offering, ‘Réal Cheers’, a premium range of cocktail mixers building on its legacy of quality and taste. Réal Cheers range includes four exciting variants-Jamuntini, Green Apple Mojito Tonic Water, and Ginger Ale that come in a very bold, vibrant packaging, with eye-catching caricatures. Each mixer is made with the finest ingredients, carefully selected to ensure a perfect balance of flavours. Réal Cheers is all set to elevate the consumer drinking experience with expertly crafted flavors and premium quality ingredients.

Mayank Kumar, vice president-marketing, Dabur India said, “At Réal, our goal is to continually innovate and cater to the evolving preferences of our consumers. With this launch, Réal continues to strengthen its position in the beverage category. The introduction of Réal Cheers not only broadens our product portfolio but also meets the changing consumer taste and preferences and will definitely connect with new modern consumers particularly millennials and Gen Z.”

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