Paul & Shark ropes in KL Rahul as global ambassador

Italian luxury clothing brand Paul & Shark on Friday announced Indian cricketer KL Rahul as its global ambassador.

             Rahul will feature in a campaign that goes live on Friday on the brand's global platforms and his Instagram, with a special focus on India, a key market in the brand's international distribution network, it said in a statement.

             He joins the rank of the international sporting ambassadors of Paul & Shark and is the first-ever Indian athlete to be named a global ambassador for the brand, it added.

             He will be the face of Paul & Shark's Spring/Summer 2025 collection.

             "KL Rahul's journey as an athlete, his international appeal, and his distinct sense of style make him a natural extension of our brand's values. This partnership is not just about fashion, it's about celebrating a way of life that merges sport, travel, and contemporary elegance," Paul & Shark CEO  Andrea Dini said.

             Paul & Shark has a joint venture partnership with Reliance Brands Ltd and operates three monobrand stores across Mumbai, Delhi, and Kolkata, along with five shop-in-shop doors and, digital presence on Ajio Luxe.

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