Voltas appoints Pragya Bijalwan as Chief Marketing Officer & Head of Marketing

Voltas has appointed Pragya Bijalwan as its new Chief Marketing Officer and Head of Marketing, marking a key change in the company's leadership team. Bijalwan takes over responsibility for shaping the brand’s marketing strategy, overseeing consumer engagement, and strengthening Voltas' presence across platforms.

With experience in leading brand transformation across sectors, Bijalwan is expected to play a central role in redefining the company’s marketing approach amid shifts in consumer behaviour and market dynamics.

The company also announced the appointment of Mukundan Menon as Executive Director and Head of the Room Air Conditioning business. Both appointments follow the exits of Deba Ghoshal and Pradeep Bakshi, who are transitioning out of the organisation.

Voltas has stated that Bijalwan and Menon will now serve as the official spokespersons for the company.

These changes come as Voltas continues to adapt its leadership to align with evolving business goals and consumer expectations in the cooling products category.

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