Josh Allen alone on top 50 NFLPA list from Buffalo Bills but still trails big names in fan product sales

Buffalo Bills' quarterback Josh Allen, recently in the news for his marriage to Hailee Steinfeld, ranks sixth in NFL merchandise sales according to the NFLPA. The list, released in June 2025, places Saquon Barkley and Patrick Mahomes at the top. Despite playing in a smaller market, Allen's popularity continues to surge, with NFLPA noting his widespread appeal.

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