Flipkart GOAT sale 2025 deals: Here is the list of offers, discounts on Android smartphones, iPhones and more from July 12

Flipkart's greatest of all time (GOAT) sale comes back this July with a big emphasis on smartphones, placing the platform at the centre of India's mid-year e-commerce cycle.

The sale, which takes place between July 12 and 17, is already creating buzz for its significant discounts on entry-level, mid-range, and premium mobile phones.

Flipkart Plus members were given early access at midnight on July 11, providing normal users with an early boost on some launches and deals.

With a series of new smartphone releases in the recent past few months, Flipkart seems to be leveraging the GOAT sale as an inventory-clearing exercise while supporting newer launches with deep discounts.

Flagship and mid-range smartphones at discounted prices

Among some of the highlight phone offers included in the GOAT sale are:

- Motorola Edge 60 Fusion – ₹20,999

- CMF Phone 2 Pro – ₹17,999

- Nothing Phone 3a – ₹22,999

- Samsung Galaxy S24 FE – ₹35,999

- Vivo T4 5G – Price to be revealed

- Moto G85 (8GB RAM) – ₹14,999

- Realme P3X 5G – ₹11,699

- Oppo K13 5G – ₹15,999

- Poco C75 5G – ₹7,699

Although certain premium variants, such as the iPhone 16 Plus and Vivo T4 5G, haven't announced final prices yet, Flipkart's mobile app already has placeholders indicating that early bird prices and exchange offers will go live during the window of the main sale.

Pronouncedly, Flipkart has emphasised the provision of affordable 5G smartphones to ensure their accessibility to a larger class of consumers in Tier II and Tier III cities.

Additional incentives through bank and EMI offers

Along with the price reductions, Flipkart is also collaborating with several banks to provide instant discounts, cashback, and EMI options.

The following bank offers are live or going to be live during the sale:

- 10 per cent instant discount on Axis Bank, HDFC, IDFC First, HSBC, RBL, and BoB credit/debit cards

- Additional 5 per cent cashback through the Axis Bank GRAB DEALS platform

- No-cost EMI options available across several brands of smartphones

Flexible payment conversion for customers who use an Axis Bank credit card during checkout.

The offers are eligible for new launches as well as existing phones, giving customers a level of flexibility when they want to upgrade without exceeding their budget.

Early trends and buying behaviour

Initial activity from Flipkart Plus subscribers shows that demand is highest in the ₹10,000–₹25,000 range, especially among buyers looking for 5G connectivity, more storage capacity, and AMOLED screens. Banner ad placements within the app also reveal that Flipkart will try to drive flash sales and time-limited coupon-based offers during high traffic hours throughout the weekend.

As inflation worries continue to drive consumer tastes, Flipkart's GOAT sale approach seems to be based on volume, affordability, and accessibility. The emphasis on mobile phones—not as devices per se but as necessary digital tools—enhances the platform's continued heavy bets on smartphone sales to underwrite its festive campaigns.

This article is for information purposes alone, and THE WEEK does not endorse any specific brand or offer. The fulfilment of the offers, discounts, and statements above lies with Flipkart India.

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