Tips for Designing Custom Button Badges

Most people ignore the impact custom button badges can have. They are mostly ignored in favour of bigger items like backpacks, caps, T-shirts, and bags. However, if you factor in production costs, button badges can be an ideal pick for marketing and branding.

The real challenge lies in designing impactful custom badges that will leave a lasting impression on your customers and potential customers. Let us find the answers to most of your questions regarding designing custom button badges.

The Why Is Important

Before you start the design process, it is crucial that you understand the purpose of and goals for your custom button badges. Are they for a marketing campaign? Are you launching a new service or product, or will the badges be sentimental gifts for your customers and employees?

These questions will help shape your design idea. The goal is to develop a unique design that is relevant and matches your brand’s identity. Brainstorm for ideas or even check out some of the design ideas available at Rocket Badge for inspiration.

Keep It Simple

The reason why designing custom button badges is difficult is the limited space you have to work on. This means you must make good use of it while ensuring the artwork is visible and appealing.

The rule is to keep it simple. Sometimes, even a logo and your business slogan are enough. You can get a professional designer to make 3D illustrations from your sketches. This will help you envision what the final piece will look like after production.

Choose the Best Material for Custom Button Badges

A few factors will come into play when choosing a material for your custom button badges. The first thing will be your budget. How much can you spend on this project? Metal and wooden button badges can cost more than those made from plastic.

Next, think about the impact the material will have on your target audience. We live in an era where sustainable and eco-friendly products are taking centre stage. Wood and recycled plastic badges will be more appealing to an eco-conscious target audience.

Last, consider the design. Wood is the best pick if your design is detailed with unique engravings and an old-school feel. Plastic is a good choice if you want the colours to pop out more. Metal makes for timeless button badges; the only downside is it can be expensive, especially if you want the design engraved.

Partner with the Best

The manufacturer you choose to make the custom button badges matters a lot. Most people often choose to order custom button badges from abroad, where production costs are a little bit cheaper. However, cheap can be expensive if the badges arrive a week or month later than expected or do not live up to your expectations.

Do your research and explore the local scene. Read reviews and get quotes from custom badge makers near your city or town. Also, ensure the contract terms and conditions have a customer-centric orientation.

Summing up

Designing and making custom button badges can be an exciting experience. However, there is a lot of work that goes on behind the scenes, especially when working on the design. The tips shared here will help you take the best approach for your project.

 

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