India's smartphone market sees major turnaround: Xiaomi's performance weakens, Apple's growth accelerates

The Indian smartphone market is currently experiencing significant upheaval. In the first quarter of 2025, smartphone shipments in India dropped sharply, with an overall decline of 5.5 percent compared to the previous year. The latest report from IDC reveals that only 32 million smartphones were shipped during this period. The Chinese brand Xiaomi has been hit particularly hard, witnessing a steady decline in its market share. The drop in demand for smartphones is a key factor behind these declining shipments. The IDC report highlights that this is now the second consecutive quarter of falling numbers in the Indian market. The downturn began in the quarter ending December 2024 and is attributed to weak consumer demand and an abundance of unsold inventory.

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